The new grillery at Serangoon Road has a wine cellar and bar. Customers can also do some hands-on barbecuing over a charcoal pit.

Can’t figure out which Bordeaux goes with your bak kwa? Bee Cheng Hiang’s new grillery will offer you that perfect wine pairing suggestion or allow you a browse through their fully stocked cellar to choose a bottle.

The Bee Cheng Hiang Grillery is the latest endeavour from the homegrown brand, which is known for their sweet-smokey barbecued meat.

The famous Bak Kwa (Photo: Bee Cheng Hiang)
(Photo: Bee Cheng Hiang)

Unveiled on Sep 10 at Serangoon Road, it boasts a dine-in bistro, and a wine cellar and bar. Customers can also do some hands-on barbecuing over a charcoal pit, assisted by an expertly trained BBQ chef, of course.

The Grillery is also the first store to offer pork floss that is freshly made on the spot.

Bee Cheng Hiang Wine Cellar
The walk-in wine cellar at Bee Cheng Hiang Grillery. (Photo: Bee Cheng Hiang)

Winner of Mediacorp’s Foodstruck and former executive chef of Restaurant Andre, Chef Zor Tan, was roped in as a consultant to create the dine-in bistro menu, which was inspired by the brand’s barbecued meat and pork flosses.

Mozzarella katsu at Bee Cheng Hiang Grillery (Photo: Bee Cheng Hiang)
Mozzarella katsu at Bee Cheng Hiang Grillery. (Photo: Bee Cheng Hiang)

Described as food with a modern fusion twist, the dishes on offer include breaded bak kwa stuffed with cheese (Mozzarella Katsu); bak kwa wrapped in enoki mushrooms (Enoki Roll) and deconstructed do-it-yourself sliders, where coin-sized bak kwa is served on a wooden board alongside caramelised onions, quail eggs and house-made sambal mayo for easy customisation.

Enoki Roll at Bee Cheng Hiang Grillery (Photo: Bee Cheng Hiang)
Enoki Roll at Bee Cheng Hiang Grillery. (Photo: Bee Cheng Hiang)

“It took us more than three years for the concept development, from wine selection to menu creation. We personally flew to numerous wine chateaux in France to select a nice collection of French red wines that beautifully pairs with our bak kwa” said Daniel Wong, Group General Manager of Bee Cheng Hiang.

Bee Cheng Hiang Grillery is located at 1359 Serangoon Road


Bee Cheng Hiang is more than just a ‘bakkwa’ company. Our Vision is to be Asia’s leading food company: providing quality products and services to the global market. In a world where food safety is of utmost importance, our customers can enjoy our products with a peace of mind. Our bakkwa are made with 100% natural ingredients, without added meat tenderizer, preservatives, artificial flavouring or colouring and MSG. This has remained true since our inception in 1933, and still remains true today.

With more than 370 outlets in 13 territories, we are committed to our mission to be the best at helping people to experience and share enjoyable moments in everyday life.